RESOURCE COLLECTION
Create a business plan
Writing out business goals and action steps helps you clarify and organize your priorities. It also gives potential investors a clear idea of your plans for profitability.
Elements of an effective business plan
The plan usually projects 3-5 years into the future.
It should include 8 basic parts:
Executive Summary
Briefly explain your business and plans for the future.
Business Description
Describe your business and your product or service. Explain how they are different from other businesses.
Market Analysis
Identify your potential customers. Describe your industry and competition.
Organization & Management
Show how you plan to structure your business. Introduce your management team and their responsibilities.
Service or Product Line
Describe your product or service. Include the features and benefits of your product or service.
Marketing & Sales
Explain how you plan to market and sell your product or service to the potential customers you’ve identified.
Finances
Show your current and projected financial status. Include balance sheets, a cash flow statement, and revenue projections.
Appendix or Supporting Documents
Include additional documents that support your plan.
As you form your business plan, consider the impact it may have on the environment. Learn how to Green your business.
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