Elements of an Effective Business Plan
The plan usually projects 3-5 years into the future and includes 8 basic parts.
- Executive Summary
Briefly explain your business and plans for the future
- Business Description
Describe your business and your product or service, and explain how they are different from other businesses.
- Market Analysis
Identify your potential customers, and describe your industry and competition.
- Organization & Management
Show how you plan to structure your business and introduce your management team and their responsibilities.
- Service or Product Line
Describe your product or service, including the features and benefits of your product or service.
- Marketing & Sales
Explain how you plan to market and sell your product or service to the potential customers you’ve identified.
Show your current and projected financial status, including balance sheets, a cash flow statement, and revenue projections.
- Appendix or Supporting Documents
Include additional documents that support your plan.
As you form your business plan, consider the impact it may have on the environment. Learn how to Green your business.
Technical Assistance Services
The SBDC provides free, confidential one-on-one business counseling, hands-on workshops and access to capital.
A nonprofit offering comprehensive small business training and support services throughout the Bay Area.
Offering low-cost business related classes such as Ownership and Operations of a Small Business.
The Small Business Center is on the fourth floor of the SF Library Main Branch.
Business Plan Template - US Small Business Administration (SBA)
Template provided by the Small Business Administration