Nancy Alfaro

(she/her)

Nancy Alfaro was born in San Francisco and lived in El Salvador for 9 years. She returned to California in 1981.

She was appointed as the Director of the City's 311 Customer Service Center on January 14, 2008. She has over 20 years of experience working for both the public and private sectors. In August 2006, she joined the 311 Customer Service Center's Team as its Deputy Director where she oversaw the Training, Budget, Marketing, Content, Website, and Quality Assurance functions and was involved in business process improvement analysis and recommendations for the newly created department, which launched on March 29, 2007.

Her introduction to City and County of San Francisco government began when she was hired as a management assistant in 1992. She has dedicated her career to public service and worked her way up the ranks since then. She was promoted as Assistant County Clerk-Recorder from 1994-1997 and was appointed to County Clerk/Director in July 1997, a position she held for nearly 9 years. During her time in city government, she has been asked by various Mayors to participate in several projects/task forces: a MUNI complaint backlog mediation project, Customer Service and Efficiency Task Force, and the Small Business Advisory Task Force. She also served as a member of the California County Clerk and Election Official's Legislative committee where she was a key participant in drafting the proposed language for changes in the Family law and Business and Profession codes. Under her leadership, although not yet legal in California, the San Francisco County Clerk issued the very first same sex marriage licenses in the country, with more than 4,000 licenses issued in one month. Even though those marriages ended up being rejected by the court, this act changed the course of history, as same-sex marriage were later legalized and now receive federal protections. She also created a volunteer Deputy Marriage Commissioner program, which is still going strong with over 20 volunteers of diverse culture and language capabilities. 

She has been nominated three times for the MFAC Managerial Excellence Award and was chosen as one of the "winners" for 2008. She was also selected as the recipient of 2009's "Outstanding Public Service Award" by San Francisco State University's (SFSU), School of Public Administration and was featured in the June 2009 issue of SFSU Public Administration Review.

She holds a bachelor's degree from San Francisco State University in Business Administration.

She lives with her husband and loves to read and bake during her free time.