CAMPAIGN

Sugary Drinks and Cancer

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Youth Lead the Conversaation

The Bigger Picture Campaign is a collaboration between Youth Speaks Inc. and UCSF's Center for Vulnerable Populations designed to combat the rising epidemic of type 2 diabetes by empowering youth to change the conversation about the disease, and work to change the social and environmental factors that have led to its spread. Watch video

What the beverage industry doesn't want you to know about sugary drinks and cancer...

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Rates of liver cancer are rising and are linked to Non-Alcoholic Fatty Liver Disease (NAFLD) and non-alcoholic steatohepatitis (NASH), diseases which are fueled by drinking sugary drinks.(1)

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Drinking sugary drinks may be a risk factor for type I endometrial cancer regardless of other lifestyle factors.(2)

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Drinking sugary drinks may lead to pancreatic cancer.(3)

About

The Open Truth Campaign is a collaboration between Shape Up San Francisco (project of the Population Health Division of the SFDPH) and The Bigger Picture (Youth Speaks and Center for Vulnerable Populations/UCSF), Alameda County Department of Public Health, Sonoma County Department of Health Services, the American Heart Association Greater Bay Area Division, the Community Engagement and Health Policy Program of the Clinical & Translational Science Institute (CTSI), at UCSF, and the Latino Coalition for a Healthy California.

Produced by Your Message Media

OPEN TRUTH Press Release.2.17.15

Sources: 

  1. Michelotti, G. A., Machado, M. V., & Diehl, A. M. (2013). NAFLD, NASH and liver cancer. Nature Reviews Gastroenterology and Hepatology, 10(11), 656-665. http://sugarscience.org/the-toxic-truth/#.VGo6-74RLdl
  2. Journal of Cancer Epidemiology, Biomarkers & Prevention. http://cebp.aacrjournals.org/content/early/2013/11/13/1055-9965.EPI-13-0636.full.pdf+html
  3. Cancer Epidemiol Biomarkers Prev; 19(2); 447–55. http://cebp.aacrjournals.org/content/19/2/447.abstract

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