Perfect Day in the Fillmore

Spend a perfect day on Fillmore St., a main shopping and dining district.

Have more Perfect Days in San Francisco

Fresh baked bread

Start off your day with a hot breakfast at one of many wonderful diners for fresh pastries and tasty hot coffee. Several options:  Sweet Maple for Millionaires bacon and waffles, Jane on Fillmore for lovely pastries, or Compton’s Coffeehouse for a chat with a local. For a French twist check out Chouquet’s with indoor and outdoor dining for brunch.



 

 

Children's toys

After breakfast, head to Browser Books for unique magazines/books or step into Mud Pie for darling goods for the little ones in our lives.

For Francophiles slip in Toujours Lingerie – linger amongst the fine silk imports and treat yourself or a loved one with a new twist on under garments. Then trundle off to Sezane – a very popular stop for fashion with a French twist.

Purses

Love vintage? Visit Warren Estates for an amazing collection and display of vintage jewelry, furniture and fashion. At the other end of the street – the local Goodwill has a vintage clothing section and regular pop-ups of specific fashion and house wear eras.

 

Trees and sunny park

Take a break for some fresh air at Alta Plaza Park. Incredible views of the bay and surrounding Victorian architecture. Enjoy a much-needed stretch. If you desire a snack, or beverage, stop by Mayflower Market at Jackson or Mollie Stone’s Market on California on the way to the park.

Oyster platter

It's lunchtime: Get a delicious burger at Roam, fresh fish and chips at Woodhouse Fish or dive into oysters at Little Shucker.

 

Candles, gifts on shelves

Now back to shopping! Ease into the Finerie, a finely curated women’s retail shoppe and social space. The goods are lovely and unique. Next door is The Scarlet Sage Herb Co. for authentic Bay Area sourced spices. Around the corner a block up is post.script  for wonderfully amusing and small gifts –affordable and so California.

Indigo fabric and embroidery

Looking for an international splash of color? Wander over to Zuri for fashion inspired by African artisans with vibrant colors. Cross over the street to 45 RPM for fresh casual curated from designers in Japan.  

Pasta dishes

Treat yourself to a delicious dinner at Florio’s for elegant French and Italian fare, or visit neighborhood favorite Trattoria, or SPQR if you want amazing pasta.

Cocktails

Finish the night off with a tasty cocktail at The Snug for the boisterous young crowd, The Tailor’s Son for a relaxed chat with the bartender and locals, Copra for southern India spice and exquisite presentation.

Getting to the Fillmore

Hop on a MUNI bus! SF Muni  features several bus lines serving the Fillmore District. The #22 rises from the Marina – glides thru Pac Heights, dips into Japantown and sways thru the Western Addition. The 22 takes you all the way to Market Street or vice versa. 

 

The Geary #1 slices right thru the middle – serving downtown and the outer Richmond.

 

Also from downtown near the Embarcadero Center take the California #1 line – it drops you off at Sacramento Street – perfectly lined up to hit this wonderful list.

 

Map of SF with Fillmore
About the Fillmore District

Fillmore Street is one of San Francisco’s great treasures. It’s the main shopping and dining district in one of the city’s finest neighborhoods.

 

Bounded on the east by the ethnic vitality of Japantown, on the south by the nightlife of the Fillmore Jazz District, and on the north by Pacific Heights, with its grand mansions and sweeping views of the bay, this is a neighborhood of great diversity. Thrift shops sprinkled amongst the trendiest boutiques range from cheap to chic. There’s plenty to covet in our unique shops and boutiques. So put on your walking shoes and bring your shop ’til you drop attitude.

 

A Perfect Day in the Fillmore was curated by the Fillmore Merchants Association

 

About

Shop Dine SF is an initiative of the Office of Small Business, and the Office of Economic and Workforce Development.

Its aim is to bring attention to the local businesses and neighborhood corridors.

Spending money at local small businesses helps merchants, creates jobs, and is critical to San Francisco's economic recovery from the COVID-19 pandemic.

Shop local. Even a small increase can have a big impact.

Questions? Email shopdinesf@sfgov.org

Departments

Office of Small Business
Office of Economic and Workforce Development

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Shop Dine SF